Statistics of your emails or campaigns

On the Reports → Split tests page, you can see the primary metrics for your system or trigger emails and your campaigns.

Filters – you can choose a specific Project to view its metrics or select all projects simultaneously. You can also filter by system / transactional emails or campaigns. Additionally, you can specify the desired time period.
Sorting – the upper panel allows you to sort the results by subjects, templates, or a combination of both.

The following metrics are available for analysis:

Sends – the total number of sent emails;

Opens – the number of emails that have been opened;

Clicks – the number of clicks made within the email;

OR (Open Rate) – the ratio of opened emails to the total number of sent emails;

CTR (Click-Through Rate) – the ratio of clicks within the email to the total number of sent emails;

CTOR (Click to Open Rate) – the ratio of clicks within the email to the total number of opened emails.